Should Kelly Clarkson Break Away From Cigarette Sponsorship?

Controversy sparked by Indonesian cigarette brand sponsoring ads for her Jakarta concert

By Natalie Finn Apr 21, 2010 2:21 AMTags
Kelly ClarksonAP Photo/Peter Kramer

Maybe the promoters think Kelly Clarkson's concert will suck without cigarettes.

Antismoking activists are fired up after learning that billboards and TV ads promoting the singer's upcoming concert in Jakarta are sponsored by L.A. Lights, an Indonesian cigarette brand that is using the opportunity to plaster its logo all over the Clarkson promos.

"If Kelly Clarkson goes ahead with the concert, she is by choice being a spokesman for the tobacco industry and helping them to market to children," said Matt Myers, president of the Campaign for Tobacco-Free Kids.

"She has the power now to turn this situation around and to send a clear message to Indonesian young people and, frankly, to the young people of the world."

We're thinking that, after getting a whiff of this controversy, Clarkson will want to go the Alicia Keys route.

Less than two years ago, at Keys' behest, sponsor Philip Morris International pulled its A Mild brand logo and slogans from all promotional materials for Keys' Jakarta concert after the Campaign for Tobacco-Free Kids complained.

L.A. Lights are produced by Indonesia's third-largest tobacco company, Djarum, which maintains that it's in compliance with government policy on tobacco advertising.

Reps for Clarkson and her record label have not yet commented on the complaints. Her concert at Tennis Indoors Senayan Jakarta is scheduled for April 29.

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Check out all the celebs who wouldn't say no to an L.A. Light or two in our Up in Smoke gallery.